Trafficcast

Fullpower Introduces MotionXTM-GPS Drive 3.2
Fullpower and TrafficCast Partner to Deliver Predictive Live Traffic for Optimal Routing

SANTA CRUZ, CA-(Marketwire - February 24, 2010) - Fullpower Technologies, the global leader for mobile sensing solutions, announced a partnership with TrafficCast to deliver the first real-time predictive traffic solution on the iPhone in MotionXTM-GPS Drive 3.2 Now the best selling navigation solution for the iPhone, MotionX-GPS Drive uses predictive live traffic data to optimally route drivers around congestion and reduce driving times.

"MotionX-GPS Drive is the leading iPhone navigator and we are very excited to work with the MotionX team to deliver the first real-time predictive traffic solution utilizing TrafficCast's Dynaflow 2.0," said Neal Campbell, CEO of TrafficCast. "The integration of our solution with MotionX-GPS Drive is a significant advancement for navigation solutions; the ability to predict and see the traffic ahead will completely differentiate MotionX-GPS Drive from their competitors."

MotionX-GPS Drive utilizes TrafficCast's Dynaflow 2.0 to provide real-time and predictive forecast road speeds in more than 100 U.S. cities. Dynaflow 2.0 is based on reports of road conditions and incidents as well as public sensors; weather, construction and local events modeled against real-time GPS tracking data reported via millions of location speed reports every day. It is the industry's latest and most advanced road speed data and information system.

"This is a solid step toward delivering the next generation traffic information and route calculations using the MotionX predictive algorithms," said Philippe Kahn, founder and CEO of Fullpower. "Full power is committed to constantly improving MotionX for the iPhone and being the best driving and walking navigation solution on any platform. Motion X GPS-based solutions now have more than 3 million users and it is an honor to listen to our users and constantly improve the MotionX solutions.

MotionX: The leader for navigation on the App Store with over 3 million users. MotionX-GPS Drive delivers the best iPhone navigation experience regardless of cost. The result is a powerful door-to-door navigation solution with predictive traffic that's fully integrated with the iPhone. MotionX-GPS Drive 3.2 is available today at a special introductory price, covers the U.S. and Canada and includes 30 days of free Live Voice Guidance. Additional guidance packages are available at $2.99 for 30 days or $24.99 for a year. The upgrade is free to current MotionX-GPS Drive customers.

About TrafficCast International, Inc.
TrafficCast is the leader in travel time forecasting and traffic information, developing technology, applications and content based on advanced digital traffic data serving the interactive, mobile, enterprise and public sector markets. TrafficCast analyzes real-time data from expressways and major arterials as well as information from secondary and tertiary roadways, weather conditions, roadway incidents and events, construction, historical traffic patterns and more in order to provide the most accurate traffic information and travel-time forecasts available.   The company is based in Madison, Wisconsin, with offices in Los Angeles, Philadelphia, Atlanta and Shanghai. For more information, see www.trafficcast.com.

About Fullpower/MotionX
Founded in 2003 by Sonia Lee and Philippe Kahn, Fullpower's mission is to put motion-sensing in every mobile device. As the leader in mobile sensing, Fullpower is building on its expertise in wireless sensor technology to deliver unique, interactive motion-sensing applications. MotionX solutions are designed and developed in Santa Cruz, California.

Important Links:
MotionX-GPS Drive in the iTunes App Store:
http://itunes.apple.com/us/app/motionx-gps-drive/id328095974?mt=8&ign-mpt=uo%3D2 

MotionX-GPS Drive Website:
www.motionx.com

Follow MotionX on Twitter:
http://www.twitter.com/motionx

TrafficCast Dynaflow 2.0:
http://trafficcast.com/products/dynaflow-2.0/

Contacts:
Fullpower
Tami Casey
Kulesa Faul for Fullpower/MotionX
650.340.1984
tami@kulesafaul.com

TrafficCast
Nick Kiernan
+1 608-268-3927
n.kiernan@trafficcast.com